Sumathi Group's strategic entry into the newspaper industry originated from Sumathi Publishers which published and marketed three tabloids, "Sarasavi" for film enthusiasts, "Sathsara" for music lovers and "Regina" a women's tabloid, while "Araliya" launched in 1989 targeting the younger generation and became an instant favourite
Following the success of these tabloids and the dire need and demand for a realistic and impartial national newspaper for the reading public of Sri Lanka, resulted in the launch of "Lakbima" Sinhala newspaper with the incorporation of Sumathi Newspapers (Private) Limited in 1994. "Lakbima" newspaper which was initially published as a Sunday edition and one of the leading weeklies, was also the first Sinhala language weekly newspaper along with a tabloid size supplement devoted totally to entertainment. Sumathi Newspapers (Private) Limited was renamed as Lakbima Newspapers (Private) Limited in 2008 to further consolidate and drive the strong brand identity and goodwill by the name "Lakbima".
Viewed as an unbiased newspaper and innovator for pioneering a new concept in formatting in the newspaper industry in Sri Lanka by introducing separate sections within the main paper for different segments such as women, children and sports enthusiasts. "Lakbima" has the distinction of having the 2nd highest readership in Sri Lanka
The national newspaper "Lakbima" was later renamed and re-launched as "Lakbima Sunday" edition after the daily edition was incepted in March 2000. In addition, several tabloids named "Rejina" and "Samadura" targeting housewives and young adults were introduced as weekly publications, in addition to international news, reviews and sports coverage In July 2007, the company went a step further by introducing the English medium "LakbimaNews", a Sunday publication catering to the educated English speaking social elite, which was well received
In July 2007, the company went step further by introducing the English medium "LakbimaNews", a Sunday publication catering to the educated English speaking social elite, which was well received.
In the same year, the company took another quantum leap by making substantial investments in an ultra modern Manugraph City Line Express web machine with superior high speed / high resolution colour printing capability, as well as a fully integrated computerised software system comprising of three separate modules "News Pro", "Ad Pro" and "Assert Pro" to enhance processing speed and enable the most up to date news to be published in print form
Lakbima Newspapers (Pvt) Ltd enjoys the added advantage of using the latest techniques in printing methodology and is accessible at its own website www.lakbima.lk since 1994
Numerous annual awards won by "Lakbima" and its staffers at the annual Journalism Awards for Excellence and other fora during the past five consecutive years are testimony of the superior quality, content and perception of "Lakbima" publications
The company was re-named Lakbima Sumathi Newspapers (Private) Limited in 2008 to further consolidate and drive the strong brand identity and goodwill by the name "Lakbima".
The qualities that differentiate "Lakbima" and make it unique are its competent human resources, state of the art technology, and the innovative leadership of bringing new ideas and concepts, taking "Lakbima" to an exalted position of being an opinion maker
Lakbima Newspapers (Pvt) Ltd
Tel: 0112441896, 0112426000 Fax: 0112441899
445/1 Sirimavo Bandaranaike Mw, Col-14